Problem-solving has always shaped how I approach challenges and create solutions. In IT, I uncovered root causes and crafted systems that were easier to use. QA sharpened my attention to detail, ensuring products met expectations. Project management taught me to collaborate, prioritize, and keep workflows efficient. These experiences built a strong foundation, but I wanted a creative outlet. UX became the ideal way to merge problem-solving with design to create meaningful solutions.

At Apple Retail, I connected directly with people, understood their frustrations, and found ways to improve their experiences. During the pandemic, I crafted a product video that looked just like an Apple commercial: elegant, smooth, and polished. Seeing people’s reactions was incredibly rewarding and made me realize how much I love creating solutions that solve problems and leave people gobsmacked. I live for moments that excite, inspire, and make people stop and take notice.